17%
Website traffic increase
Crafting a customer-first journey that drives engagement and brand growth
Rehrig Pacific's journey is one of continuous evolution, driven by a commitment to innovation, sustainability, and customer-centric solutions. With a product range that spans industries as diverse as foodservice, retail, pharmaceuticals, and waste management, their offerings are extensive. However, it's not just the range of their catalog that sets Rehrig Pacific apart; it's their deep-rooted mission to make a lasting, positive impact through sustainable practices and innovative products.
GO's partnership with Rehrig Pacific began with a focus on foundational marketing assets, including one-sheets, emails, and digital tools that introduced their products to their target audience. But as our collaboration grew, it became clear that telling the full Rehrig Pacific story required a more dynamic approach. We expanded our efforts to include video production, capturing their people, products, and commitment to innovation. As Rehrig Pacific's business continued to expand, their online presence needed to grow as well. Recognizing this, our team undertook a complete transformation of their website. With such a wide array of products serving different industries, we knew that an intuitive, user-friendly experience was essential. Collaborating closely with Rehrig Pacific, we rebuilt the site from the ground up, designing over 70 pages of fresh content and revamping the navigation system to ensure that users could easily find what they needed.
The result was a modern, customer-centric website that not only showcased Rehrig Pacific's extensive catalog but also emphasized the company's core values of innovation and sustainability.
This transformation wasn't just about making a website; it was about refining and amplifying the Rehrig Pacific brand. As the company evolved, so did its message, culminating in a new tagline: Made to Move™. This simple yet powerful phrase encapsulates Rehrig Pacific's mission to move goods, resources, and ideas forward—always with an eye toward innovation and progress. It's about empowering people to dream big and embracing new ideas that challenge the status quo, all while creating products that make a tangible difference in the world.